Supplies for unforgettable f@shion embroideries

Versatile and certified materials for the fashion and apparel industries

Eager to discover, get inspired, experiment, test and create collections of masterpieces? To reveal the connections between people while highlighting their uniqueness? To stage different preferences, body types and lifestyles in unforgettable ways? To capture the moment and change quickly to be the first to reach what's next?

Fashion touches our lives in many ways and is all about details that matter and making the ordinary moments become extraordinary stories. Bringing classic, voguish or futuristic looks into existence requires a rich choice of suitable supplies that allow ideas to be transformed into desirable stylish creations.

Focus on design, technology, functionality and sustainability

Embroidery is a long-established, well-liked decoration and branding technique. As a company with tradition in this field, Madeira puts lot of care into offering professional and innovative products and manufacturing them in sustainable factories from reliable raw materials. The threads and stabilisers are certified by Oeko-tex and the organisation complies with the ISO 9001:2015 quality management system. The company continuously invests in modern technologies, which allows an equitable use of resources by lowering the consumption of energy and water and recycling industrial waste. A plentiful range of colours and textures aims to sustain the implementation of every design idea without restrictions.

[Translate to Hongkong (Englisch):] face body painted with many different colours

Tradition in style. High-tech fashion goes for embroidery

Our relationship with the textiles around us is about to change, as they gradually leave their passive character behind and become highly customisable and engaged in active communication with the user and environment. Whether you design for women, men, babies or kids, whether you create sportswear, corporate fashion, underwear, beachwear or interior design collections, embroidery has been a treasured styling and branding technique for centuries and, more recently, has become a flexible way of incorporating various smart features.

Play with textures and hundreds of colours

[Translate to Hongkong (Englisch):] Luxury embroidery decorated high heel shoes

Shiny, matte, handcrafted, pastel, multicolour, small or large, letters, nature inspired or abstract designs… There are so many possibilities that just need the right tools to be brought to life and start sending a fashion statement to the world. You just have to decide which is the next one for you.

Get your look

Shine bright with metallic threads

[Translate to Hongkong (Englisch):] petal style shiny metallic thread embroidery

This portfolio of classic and effect metallic threads in lot of weights and colours will spark your imagination. They have high brilliance, are optimized for industrial embroidery machines and some are even resistant to denim treatments and washing temperatures of up to 95°C.

Start to shine

Go smart with high conductive threads

[Translate to Hongkong (Englisch):] embroidered textile circuitry with conductive thread

Fashion and music have always been tightly linked. But now, one can even make music with a smart jacket, embroider flexible mini pianos and integrate light shows into textiles. And that's not all. A whole world of possibilities of incorporating sensors and actuators into fabrics has been opened by the creation of conductive threads.

Make the smart move

Beauty comes from simplicity

Realising outstanding embroideries is a skill that blends lot of practice with a rich imagination. It takes patience and attention to detail and a holistic approach to each project. Not getting lost in the details, while identifying and considering the ones that are relevant and will have an impact on the result, is essential.We brought this art to some students from the Academy for Fashion and Design in Munich. They learned and experimented with passion and competed for the contest "Fashion and Pain".

More about the Fashion & Pain project

[Translate to Hongkong (Englisch):] Girl in embroidered outdoor fashion clothes in front of hiking wall — © Sarah Rademacher

[Translate to Hongkong (Englisch):] fashion and pain embroidery project fridah kahlo design

Fashion Embroidery Lookbook 2018

Below are some images to get inspired by and some examples of embroideries. Whether colourful, sparkling or dull, simple or complex, the main element or just a detail, what is great about embroideries is that they give you unlimited possibilities to bring refinement into everything they touch.

[Translate to Hongkong (Englisch):] blue and gold metallic thread embroidery of petals

[Translate to Hongkong (Englisch):] Assortment of red coloured Madeira viscose thread mini cones

[Translate to Hongkong (Englisch):] spider embroidery with transparent monolon yarn

[Translate to Hongkong (Englisch):] Heart shaped yellow embroidery

[Translate to Hongkong (Englisch):] fashinable embroidered flower badge

[Translate to Hongkong (Englisch):] hearts embroidered with gold, silver and red metallic thread

[Translate to Hongkong (Englisch):] fine details of fashion embroidery

[Translate to Hongkong (Englisch):] embroiderd face of a venice style carnival mask

[Translate to Hongkong (Englisch):] large embroidery design with chenille and runnint stitches

[Translate to Hongkong (Englisch):] fashion shirt with embroidered seqiuns

[Translate to Hongkong (Englisch):] embroidered decorative sewing seams

[Translate to Hongkong (Englisch):] delicate red lace embroidery

[Translate to Hongkong (Englisch):] lavender colour small lettering embroidery

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